The technical clothing and lifejacket retailer

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Privacy Policy

We are committed to protecting your privacy. We will only use the information that we collect about you lawfully (in accordance with the Data Protection Act 1998).

Last updated: 13th April 2016

Our commitment to your privacy

How and why we use your information

We do not collect sensitive information about you without your explicit consent. The information we hold is accurate and up to date. You can check the information that we hold about you by emailing us. If you find any inaccuracies we will delete or correct it promptly. Any personal information will be held securely in accordance with our internal security policy, the law and the Which? Web Trader Code. If we intend to transfer your information outside the EEA (European Economic Area), we will always obtain your consent first. 

Our use of cookies

We may use technology to track the patterns of behaviour of visitors to our site. This can include using a "cookie", which would is stored by your browser. If you wish, you can modify your browser to prevent cookies from being enabled. The information we obtain from cookies can be used to identify you when you visit our website.


Once a month, we send a promotional email to our registered customers. As a registered customer, you have the ability to accept or refuse these emails. None of the information we collect is shared with third party companies for marketing purposes.

The information we collect

The personal information we may collect about you when registering an account includes:

Your name


Phone number

Email address

As a registered customer, you have the ability to edit or remove this information. 

The non-personal information we may collect from visitors using this website includes:

Device details (browser type, screen resolution, operating system, etc.)

The use of our website including pages visited and links clicked 

We collect information about you for 2 reasons:

• To process your order efficiently

• To provide you with the best possible service

If you're still not sure, email us at We are just as committed to answering new customer queries concerning privacy as we are about general customer queries.